Rapid Profiling via Media Expertise & Connections

Atmosphere Rapid Profiling via Media Expertise and Connections RoosterPR
6

Coverage Hits.

4

In-Depth Interviews.

3

Media Meetings.

7M

Online Readership.

“Outstanding work all round, very pleased with the results!”

Sarah Walker
Vice President Communications
Atmosphere Core

Atmosphere Core wanted to communicate its value as an investment prospect and help build the corporate profile of Shrikant Dash, Head of Investment and Strategy, within the UK market.

Rooster was tasked with securing Shrikant Dash facetime with top-quality media in the hospitality investment space during his flying two-day visit to London from the Maldives.

Despite tight timeframes, we levered our media relationships and pitching skills to secure three one-on-one interviews with press from CoStar, Top Hotel News, and Hotel Investment Today, providing Shrikant with the opportunity to discuss Atmosphere Core’s sizeable growth and demonstrate the company’s values and worth to potential investors.

What’s more, through expertly tailoring details about Shrikant’s background and his contributions to Atmosphere Core, we secured six pieces of coverage (with a combined estimated readership of 7,067,600) including four in-depth interview articles, focusing solely on Shrikant and Atmosphere’s expansion plans.