Agency News

Being Ghosted by LLMs? GEO Isn’t Broken; But Your Website Might Be.
The backbone of any GEO strategy is a fully optimised website. In fact, we’d go as far as to say there is little point in...
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HX Expeditions Appoints Rooster as UK PR Agency
London, UK – Independent PR & communications agency, Rooster, has been appointed as the UK PR agency to support the UK press office for HX...
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PR, Myself, and (A)I: An Introduction to GEO
AI: the elephant in the room that’s so large, there’s room for little else, but what does it actually mean for businesses and their PR?...
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Charting New Waters: Le Boat Onboards Rooster as first ‘Global PR Agency’
Leading independent PR & communications agency, Rooster, has been appointed ‘Global PR Agency’ for self-drive boating holidays provider, Le Boat, following a competitive pitch process...
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We are Hiring: Social Media Executive / Senior Social Media Executive
Joining Rooster’s integrated social media, PR and events team, we’re seeking a Social Media Executive or Senior Social Media Executive with strong content creation skills....
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PRGN Welcomes Rooster as Newest Member Agency in London
(London/New York, Nov. 12, 2025) – The Public Relations Global Network (PRGN) announced today that Rooster, a leading public relations and communications agency in London,...
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APT Travel Group Appoints Rooster as UK & Ireland PR Agency for APT Luxury and Travelmarvel
APT Travel Group has appointed Rooster as its retained public relations agency for the UK & Ireland, taking responsibility for PR, media outreach and creative...
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Impact Explorers Appoints Rooster to Drive UK Comms
Founded in India in 2007 and comprising two distinct brands – Volunteering Solutions and soon to be launched MedTrips – Impact Explorers is on a...
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Championing Forbes 30 Under 30 Success Across Industries
Most recently, we supported Raffolux Co-Founder and CEO, Gerry Lianos – who had previously applied without success through another agency – in earning a place...
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Morocco Turns Up the Lights: Rooster Appointed to Shine Spotlight on Africa’s Most Vibrant Destination
Following a string of successful projects in late 2024 and early 2025, the Moroccan National Tourist Office (MNTO) has named Rooster as its dedicated representation...
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UK’s Leading Cruise Holiday Specialist, Cruise Nation, Appoints Rooster to Steer UK PR
Since setting sail in 2009, Cruise Nation has helped hundreds of thousands of travellers swap traditional land-based holidays for epic adventures at sea. Offering expert,...
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Rooster Appointed by Meet Blackpool to Position Iconic Seaside Resort as Premier Conference Destination
Combining its MICE, destination PR, B2B travel and hospitality expertise, Rooster will help raise awareness of the quintessentially British seaside resort as an attractive conference...
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Rooster Appointed as UK & European PR Agency for Edge, City Climb, and Vessel at Hudson Yards
This strategic partnership will see Rooster spearheading media relations, press and influencer trip management, and brand awareness campaigns for all three experiences across the UK...
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Trip.com Appoints Rooster as UK & European PR Agency of Record
This strategic partnership will see Rooster spearheading media relations, thought leadership, and brand awareness campaigns for Trip.com across key European markets including the UK, Germany,...
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SPL Villas Appoints Rooster to Redefine the Villa Holiday Market for UK Holidaymakers
Kicking off 2025 on a mission to disrupt the package holiday market, SPL Villas aims to break out from the generic ‘sea-of-blue’ that makes up...
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Five Ways to Elevate Your Communications Strategy in 2025: Timing is Everything.
Simple tips to maximise each and every opportunity within your comms strategy: Media are working towards a packed calendar of events, seasonal hooks, and anniversaries....
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Rooster’s Annual Christmas Advert Review 2024
We have some familiar faces making a reappearance this year as well as a very different approach from the heavy hitters. It’s make-or-break season for...
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*Covers Ears*…Budget Cuts are Coming
When I came back to work in July, after 10 months of (relatively) blissful maternity leave, I naively hoped I would be picking up where...
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Why South West? Why Now?
After 25 years as a ‘leading London PR agency’, it was time to spread our wings beyond the capital. As Rooster has evolved, we risked...
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Rooster Takes Flight with Winged Boots for UHNW Brief
Briefed with communicating the exclusive and discreet Winged Boots’ proposition to Ultra-High-Net-Worth individuals, Rooster’s strategic comms plan will capitalise on the travel specialist’s uniquely curated...
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The Year of the Dog: Rooster Rebrands as ‘Cookie Communications’
[The Cookie Communications team with Cookie dog – middle left – held by Sarah Geppert, Senior Account Manager] 1st April 2024 – Leading integrated comms...
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