Name Your Travel Icks: Gen-Z Provide their Biggest Summer Festival ‘Icks’

Youth-led, work and travel brand, JENZA, asked one of its creative consultants to give their biggest summer festival ‘icks’.

With the induction of Gen-Z’s favourite new slang word ‘ick’ being added to both Dictionary.com and the Cambridge Dictionary, youth-led work and travel brand, JENZA, is sharing a guide to Gen-Z’s biggest ‘icks’ when it comes to music festivals this summer.

Victoria Whitehouse, Creative Consultant at JENZA says: “The term ‘ick’ is a favourite word amongst Gen-Z to describe an abrupt dislike of something, and ahead of the UK’s music festival season, there’s no better time to flag all those icky behaviours… from going shoeless in the communal bathrooms, to not using showers or even changing your clothes, here are our biggest festival icks.”

1. Wearing wristbands from previous festivals
   We’ve all witnessed this… That one person who chooses to sport the wristband of every festival they’ve attended as if it were a collector’s item. We get it, you go to festivals. Not only must it be confusing for security trying to make out whether you ought to be allowed in, but it’s also just an ick.
2. Using communal toilets without shoes
   It doesn’t matter how badly you need the toilet, even if you’ve woken up in the middle of the night desperate for a wee, there is absolutely no reason you should be entering the communal toilets shoeless. Nothing pleasant happens in the toilets at a music festival – I’m sure we don’t need to justify ourselves with this one.
3. Not using the showers on a multi-day festival
   English summers are hot (which may be wishful thinking) and definitely humid, which means that festivals can be smelly, so there’s no excuse to not pay a visit to the showers. If the thought of a snaking queue puts you off, then buy a portable shower. For those who prefer to stay covered in that unsettling mix of sweat, deodorant and dust, please keep 5 meters back while we listen to Olivia Rodrigo’s set.
4. Only wearing one outfit
   Sure, we get it, not everyone is a fashionista – but that doesn’t mean you can’t bring more than one t-shirt. And we aren’t asking for multiple themed fits, merely a change of clothes!
5. Becoming a drunken liability
   While everyone is at a festival for a good time, no one wants to get to a level where they need to be babysat by their friends. Try to enjoy yourself in moderation, becoming a drunken liability to those around you takes the fun out of it, ick.

If you want to enjoy a festival while living and working abroad, visit www.jenza.com.

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Note to editors:
Creative Consultant for the JENZA Travel Group, Victoria Whitehouse is a Content Creator and Travel Consultant with 102k followers across her channels. Her experience and expertise from travelling the world comes from four (soon to be five) summers spent working at a sleepaway camp in America, remote working in Bali, and a working holiday visa in Australia.

Victoria’s social handle is: @vic_whitehouse

For further press information, please contact:
Braden Cantalope | Sarah Geppert | Elsa Findlay
Rooster.
T: +44 (0)203 440 8930
E: Jenza@rooster.co.uk

About JENZA:
Founded in 2023, JENZA is a new youth-led work and travel brand that arranges flexible working holidays, summer camps and international internships with pre-arranged jobs and placements in Canada, Japan, Australia, New Zealand, the USA and UK.

JENZA exists so that young people never have to choose between getting a job and going travelling, encouraging them to earn as they explore. The brand is backed by 60+ years of work overseas expertise via its sibling companies BUNAC and USIT.

To check out the experiences JENZA offers, visit www.jenza.com.