Mel B celebrates her Caribbean heritage by raising awareness of the beautiful island.
Melanie ‘Mel B’ Brown (MBE) has been named the UK Tourism Ambassador for Nevis, by the Nevis Tourism Authority. Melanie’s appointment is with immediate effect and as part of her new role, she will support in raising the profile of this small but mighty Caribbean island and its diversity as a holiday destination.
Melanie is of mixed-heritage and her father was born in Nevis, making her a Nevisian, as well as British.
Melanie first travelled to Nevis as a child and visited again in 2018 to pay her respects following the passing of her paternal Great-Grandmother, who reached the age of 107. During this time, Melanie explored some of the wonders that the island of Nevis has to offer. From taking time out to experience its rejuvenating wellness retreat, to sightseeing the island on a biking tour, and of course sampling some of the island’s culinary delights which are often enjoyed with a cocktail looking out on to blue seas and white sand beaches, sitting beneath the grandeur of the famous Nevis Peak.
Melanie Brown (MBE), UK Tourism Ambassador for Nevis: “I feel incredibly honoured to be asked to be an ambassador for Nevis. Nevis is not just part of where I come from but it is part of who I am, it is my dad’s home country and it is still the place where so many members of my family still live. For me this is a huge deal. I’m excited to know more about this beautiful island and I’m excited to share that knowledge with the rest of the world. I want to put Nevis on the map.”
During her time as Ambassador, Melanie will visit the island and work with the Nevis Tourism Authority to promote Nevis’ varied and exciting tourism experiences now that the island is back open to all visitors after nearly two years because of the pandemic.
Devon Liburd, CEO of the Nevis Tourism Authority: “We are so proud to call Melanie a Nevisian. From her success as a Spice Girl, both musically and the difference she made in society, to the wonderful work that she is doing with Women’s Aid and now she is recognised as a MBE, she is a true inspiration to us all.”
“We are honoured and excited to be working with Melanie to showcase all that this beautiful island has to offer and the first job in her new role will be to come back and visit us all.”
Follow Nevis Tourism’s social media and visit the website for updates on Melanie’s new role as Ambassador – www.nevisisland.com or @nevisnaturally across Facebook, Instagram and Twitter.
-Ends-
For further press information, media interviews, or images, please contact:
Talia McKenzie | Charlotte Wright | Rosie Crass
Rooster. We are pr.®
T: +44 (0)203 440 8930
E: [email protected]
Notes to Editors:
This press release relates solely to the Caribbean island of Nevis, which is separate to the island of St Kitts. Please only use approved imagery to accompany this release, which can be provided by the press office above.
About Nevis
Located in the Leeward Islands, Nevis is one of the most pristine and relaxing islands in the Caribbean. Vividly green with blue skies and fresh air, Nevis has a pace of life that encourages you to stop and appreciate all the natural beauty around you.
The island’s tourism attractions include hiking the 3,232ft Nevis Peak, historical landmarks, thermal hot springs, craft houses, beach bars and miles of untouched white-sand beaches. The charming capital city of Charlestown is one of the best remaining examples of the traditional era in the Caribbean.
British Airways offers twice-weekly flights from London Gatwick to Robert L. Bradshaw International Airport in St. Kitts, where guests are transported by a short water taxi ride to the tranquil and serene Nevis that awaits. www.nevisisland.com
