The Hotel Management Company provides tailor-made response to market pressures with affordable and effective ‘12+1 Profit Improvement Plan’.

The Hotel Management Company (THMC), leader in hotel advisory services, asset management and hotel management, launches an innovative, affordable and effective solution to help hoteliers maximise profits and the value of their assets.

Over the period 2000 to 2015, a survey of 45,000 UK hotel bedrooms by HotStats reported a 24.1% increase in RevPAR for provincial hotels, whilst profitability suffered a decrease of 23% over the same period.*

UK hotels are experiencing severe margin pressure due to, inter alia, the rise of OTAs, minimum and living wage legislation, increasing utility prices and ever rising food and liquor costs.

“The landscape for independent hotel owners is changing at an alarming rate” says Roddy Watt, THMC CEO, “and much of this change is in areas over which they have little or no control. This can be unnerving and worrying for independent hotel owners. However, the tools have also developed to enable effective and profitable management despite rapid changes in market and economic forces.

“The importance of product differentiation, market-positioning, quality of product and service delivery and value have never been greater, but given access to technology and to real market knowledge, the independent owner is arguably in a better position than ever to enjoy a very prosperous future.”

THMC’s new 12+1 Profit Improvement Plan (P.I.P.) is a tailor-made solution designed specifically to address the market pressures faced by independent hoteliers across the country. The one year, fixed price programme is unique in the market. It provides a cost-effective MOT of the entire business with the key aim of optimising performance, profitability and asset value.

Led by a dedicated and highly experienced THMC Hotel Director, the 12+1 P.I.P. focuses on the 12 key areas that impact every hotel: sales & marketing planning; brand positioning & strategy; rooms & revenue management; food & beverage and event operations; human resources & payroll management; procurement; utilities & waste management; health & safety and legal compliance; insurance; technology applications; financial management; and food & liquor cost control.

“The Hotel Management Company’s 12+1 Profit Improvement Plan directly addresses the many challenges facing independent hotel owners and operators today” says Jonathan Langston, Managing Director of Hotstats. “With RevPAR no longer a reliable single indicator of a hotel’s health, I applaud the initiative to look also at non-rooms revenue and, critically, costs and profitability. Even well-performing hotels would derive real benefit from this programme.”

The proof is in the pudding; THMC has been working with The Lincoln Hotel, Lincoln, over the past year, trialling the new product. Results have been impressive, delivering a projected 46% increase in profitability within 12 months.

“THMC’s intervention has been invaluable” says Christopher Nevile, proprietor of the Lincoln Hotel. “Their knowledge of their field is exceptional and their ability to impact on the results of my business has been hugely significant. The 12+1 Profit Improvement Plan is a tremendous programme.

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THMC Launches Unique Solution for Hoteliers