Ex-Fujitsu UK Lead Joins Airzone in Strategic Hire for European Growth

Global HVAC leader to establish dedicated distribution network across UK & Ireland in strategy to drive further expansion across key European markets.

Airzone, a global leader in HVAC control solutions, has appointed Steven Milnes as UK & Ireland Sales Manager to lead the expansion of its distribution network across the region.

Having spent more than two decas in the HVAC sector working with leading brands including Fujitsu General Air Conditioning, Haier and TF Solutions, Steven brings invaluable industry expertise and a deep understanding of the distribution landscape.

In his new role, Steven will work closely with distribution partners to increase market coverage, strengthen engagement with installers and provide greater accessibility of Airzone’s solutions.

In the UK, Airzone has recently seen a huge increase in the number of domestic AC installations, with the mini VRF and multisplit markets being the fasting growing over the past few years. The growing popularity of heat pumps and smart thermostats also requires more sophisticated control systems, which coupled with the industry’s move towards decarbonisation and energy efficiency means that many users are turning to Airzone solutions to meet local and national regulations.

Steven’s initial focus will be on building Airzone’s distribution network and creating a route to market for installers, while ensuring all partners are fully equipped and trained on its proprietary account management tool. By building a robust and well-supported distributor base, Steven will help accelerate the adoption of Airzone’s products and support the company’s continued growth across the UK and Ireland.

Steven Milnes, UK & Ireland Sales Manager, said: “I was first introduced to Airzone at the Installer Show last year and was immediately impressed by the team, their expertise and the products. Attending the event again this year in my new role as Sales Manager feels like a real full-circle moment.

“Having seen first-hand the opportunities in the market and Airzone’s unrivalled offering, the UK & Ireland represents a hugely untapped and fruitful region for us. With innovative products, enthusiastic distribution partners and a fantastic support network, we will undoubtedly emulate the success of our Airzone colleagues in the likes of Spain, France, Italy and America.”

Steven’s appointment comes on the heels of another major hire for Airzone in the region. Earlier this year, the HVAC leader announced Sophie Decorte as its New Markets UK & EU Business Development Coordinator, a newly created role designed to support the company’s continued growth and expansion across key European markets.

Fernando de la Cruz Quintanilla, New Markets EMEA Director at Airzone, added: “The UK and Ireland continues to be a significant growth area for us within the EMEA region. We already have a solid foundation of installers who regularly install our products, but bringing Steven on board to establish our dedicated distribution network is the next phase in our expansion journey.

“By strengthening our local market presence and improving product availability, we are able to better support our existing installer community through faster access to inventory and technical support, while also expanding our reach and grow our network of installers and customers. This will help ensure distributor coverage across the region for all major AC brands and provide a solid basis for sustainable growth.”

If you’d like to find out more, please visit https://www.airzonecontrol.com/gb/en/

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Notes to editors:
Airzone will be attending the Installer Show 2026 in Birmingham on 23-25 June. Steven Milnes and Fernando de la Cruz Quintanilla are both available for interviews.

For further press information, please contact:
Yasmine Triana | Annie Hopson | Theo Duerden
Rooster.
T: +44 (0)203 440 8930
E: Airzone@Rooster.co.uk

About Airzone:
Since 1997, the most innovative HVAC design engineers and installers have found in Airzone solutions a partner for residential and commercial projects where they need to go beyond the set standards in energy efficiency and comfort.

The current range of Airzone solutions encompasses air conditioning, heating, and indoor air quality control, allowing for comprehensive and precise environment management in any space. Its systems adapt to residential, office, hotel, and retail applications and seamlessly integrate with home automation platforms and BMS.

Today, Airzone is made up of 500 professionals, operating across 68 countries and collaborating with over 80 distributors and 3,000 top-tier installation companies to provide climate control to world renowned organisations.

Airzone HVAC control solutions are developed in close collaboration with HVAC manufacturers and offer more than 40 integration options for Smart Home and BMS systems.

www.airzonecontrol.com

About Rooster:
Rooster is a best-in-class integrated comms agency with a focus on innovative storytelling, performance and accountability. A gifted team of 30+ specialists deliver high-impact, high-value integrated comms for ambitious brands. Services include PR, Representation, Social, Influencer, Experiential, Creative and Reputation.

For more information, visit rooster.co.uk