Award-winning PR & communications for ambitious brands. Award-winning PR & communications for ambitious brands. Award-winning PR & communications for ambitious brands. Award-winning PR & communications for ambitious brands. Award-winning PR & communications for ambitious brands. Award-winning PR & communications for ambitious brands. Award-winning PR & communications for ambitious brands.

TEMPUR® Partners with Zarach to End Child Bed Poverty in the UK

TEMPUR® Partners with Zarach to End Child Bed Poverty in the UK
28 October 2024 Samantha Anderson

Partnership supports the ‘Give Every Head a Bed’ mission.

Premium sleep brand, TEMPUR®, today announces its partnership with Zarach, the charity dedicated to ending bed poverty amongst children in the UK.

There are currently 4.3 million children living in poverty in the UK, with almost 900,000 children in bed poverty specifically (1). Zarach delivers brand-new mattresses, pillows and bedding to families at need around the UK as part of its mission to guarantee that every child in England has a bed of their own. Bed poverty can affect a child’s education due to increased tiredness and illness, with the charity working to ensure that every child has the best chance of learning and succeeding at school.

TEMPUR® has shared their first donation of single mattresses and pillows to help Zarach on its mission to end bed poverty, with plans to provide ongoing support to the charity.

Tobin James, Managing Director at TEMPUR® UK says: “Many of us simply can’t fathom the devastating decision to either pay for food and fuel, or to buy our child a bed which is why, when Zarach founder Bex Wilson reached out to me via a handwritten letter, I knew that the work they did was special and that TEMPUR® had to be a part of their mission.

“Sleep forms the building blocks of mental and physical health and development, it’s the time for our brain and body to rest and recharge and it also allows us to retain the information we have learned throughout the day – especially important for children. However, we live in a time where beds have become a luxury item for hundreds of thousands of families.

“Ending bed poverty so that all children in the UK can have safety, comfort and a quality night’s sleep is the aim for all of us and we are proud to be supporting Zarach on their mission to achieve this worthwhile goal.”

For more information about Zarach, visit zarach.org

For more information about TEMPUR, visit www.tempur.co.uk

-Ends-

Notes to editors:

For further press information, please contact:
Tilly Everard | Anna Nyman | Elsa Findlay | Julie Aguilera
Rooster.
T: +44 (0)203 440 8930
E: [email protected]

About TEMPUR®
TEMPUR® researches, develops, manufactures and distributes mattresses, pillows and other sleep products to improve the sleep experience worldwide.

TEMPUR® Material is the original pressure relieving mattress product made up of viscoelastic – billions of ultra-sensitive open cells that exist between a solid and a liquid state. TEMPUR® products provide the ultimate comfort and support, helping you to get a great night’s sleep night after night.

Each TEMPUR® mattress undergoes sixty-seven different quality checks, ensuring superior quality and durability.

TEMPUR® products can be purchased direct via the TEMPUR® UK website, Dreams, John Lewis, Bensons for Beds, and Furniture Village or from leading independent retailers or from any of 11 TEMPUR® brand and outlets stores.

TEMPUR® is a subsidiary of TEMPUR® Sealy International Inc. www.tempur.co.uk

Follow TEMPUR® on X, Facebook, Instagram and YouTube.

About Zarach
Zarach’s mission is to end bed poverty in England giving children the opportunity to engage at school and break the future cycle of poverty.

Since their inception 6 years ago, they have delivered over 10,000 beds to children, ensuring they get the restful sleep they need and lifting them out of bed poverty.

Visit www.zarach.org to learn more about their work, donate, or find out how you or your business can get involved in making a difference in the lives of children in need.