Record 2.8 Million Live Views of Breathtaking Andrea Bocelli Performance in Empty Milan Cathedral on Easter Sunday
UK live streaming experts, Groovy Gecko, captured the incredible acoustics and carefully produced the event live with a small team direct from Duomo di Milano.
Italian global music icon, Andrea Bocelli, was invited by the City of Milan to perform for the world on Easter Sunday in a ground-breaking virtual concert aptly named “Music for Hope”.
Behind closed doors just Andrea Bocelli, organist Emanuele Vianelli and a select few technicians occupied Milan Cathedral as the spectacle was streamed live to the homes of millions of people around the world. Music for Hope reached more than 2.8 million concurrent peak viewers in the largest simultaneous audience for a classical live stream in YouTube history, and now has over 39.4 million views. The mesmerising performance is available is to watch here: https://www.youtube.com/watch?v=huTUOek4LgU.
Live streaming experts, Groovy Gecko, were invited by Universal Music Group and Google to produce and stream the historic event live from Duomo Di Milano to millions of viewers around the world. It was essential for the Groovy Gecko team that the music would transport everyone to feel as though they were there in person. Three cameras, a drone and a steadycam captured the live visuals and particular consideration was put on the audio set up in order to successfully encapsulate the incredible acoustics for everyone at home to enjoy. The music as recorded live is now available to download on Itunes: https://music.apple.com/gb/album/music-for-hope-from-the-duomo-di-milano-ep/1507709297.
Taking place in the centre of Milan, which is a COVID-19 hotspot, meticulous planning was required to ensure the safety of the crew and the artists as well as preserving the sanctity of the historic cathedral.
Jake Ward, Sales Director at Groovy Gecko, commented: “Many organisations and individuals, including artists, have been eager to reach the public remotely in this very difficult time to offer comfort, entertainment and inspiration, and we were humbled and privileged to have this opportunity to help deliver this breath-taking performance by Andrea Bocelli, to millions on Easter Sunday.”
Giuseppe Sala, the mayor of Milan said: “The joyous serenity that usually comes with this day has been greatly troubled by the pandemic that we’re experiencing. I am sure that the extraordinary voice of Bocelli will be the embrace we are missing these days, a strong, special hug capable of warming the heart of Milan, Italy, and the world.”
Groovy Gecko is a live streaming expert of 20 years. For more information please visit: https://www.groovygecko.com/.
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About Groovy Gecko
Founded in 1999, Groovy Gecko is an award-winning Live Streaming agency.
With over 20 years of expertise in live streaming technology and production, working on projects ranging from international film premieres to interactive company presentations and global gaming conferences, Groovy Gecko is continuously pushing the boundaries of what’s possible in live streaming.
Founded on innovation, Groovy Gecko not only helps clients engage with audiences in exciting ways but adds value to live streams with their risk management approach and smooth delivery.