Londoners Feel the Thrill of Ras Al Khaimah – the Adventure Emirate of the UAE

Londoners Feel the Thrill of Ras Al Khaimah – the Adventure Emirate of the UAE
19th July 2018 James Brooke

Londoners Feel the Thrill of Ras Al Khaimah – the Adventure Emirate of the UAE

World’s First Augmented Reality Zipline Transports Thrill Seeking Londoners to Stunning UAE Mountains.

  • London hosts the world’s first Augmented Reality (AR) zipline thanks to Ras Al Khaimah Tourism Development Authority (RAKTDA) and Zip Now London.
  • A stone’s throw from the Houses of Parliament, visitors can experience the stunning setting of the world’s longest zipline, whilst riding the world’s fastest urban zipline.
  • The Jebel Jais Flight London AR Experience will be open at Zip Now London, Southwark until September 9th and is bookable at https://zip-now.co/
  • The Jebel Jais Flight London is a partnership between Zip Now London, the world’s longest, fastest city-centre zip wire, and Ras Al Khaimah, which is home to the world’s longest zip wire full-stop.

Imagine standing 1,680m above sea level with mountain views as far as the eye can see and setting off on a 100mph zipline where you will fly like a falcon for 2.83 kilometers. Now imagine experiencing all of this whilst still being within a few hundred metres of the Houses of Parliament and the London Eye.

From today, anyone visiting London can experience a taster of the record breaking world’s longest zipline – recently opened in Ras Al Khaimah, the adventure tourism hub of the Middle East, thanks to the launch of the world’s first augmented reality (AR) zipline experience, dubbed The Jebel Jais Flight London at Zip Now London in the heart of the capital.

Created in partnership between the Ras Al Khaimah Tourism Development Authority (RAKTDA) and Zip Now London, visitors will get the physical thrill of riding the world’s longest and fastest urban zipline, situated in Waterloo, whilst enjoying the views from the Guinness World Record setting Jebel Jais Flight zipline thanks to the latest Augmented Reality technology.

Haitham Mattar, CEO of Ras Al Khaimah Tourism Development Authority which is actively promoting Ras Al Khaimah in the UK market, said of the new experience: “With world leading experiences such as the Jebel Jais Flight we’re transforming Ras Al Khaimah from an undiscovered Emirate to the adventure hub of the middle east, making our stunning mountain range accessible and enjoyable for the first time.

The Jebel Jais Flight London is giving adventure seekers a completely unique way to experience riding a record-setting attraction from an undiscovered part of the globe, but from right here in the heart of the city. By combining the fantastic ride of Zip Now London and the latest 360 video and augmented reality technologies, we’ve created a world first experience people can enjoy all summer long.”

Barry Shevarin, CEO of Zip Now added: “This amazing partnership with Ras Al Khaimah Tourism Development Authority has enabled the most exciting and innovative urban ziplining experience ever. Not only are our lines carrying more people further and faster than before, but now visitors can transport themselves to the top of Jebel Jais Mountain in Ras Al Khaimah and experience the attraction that everyone in adventure tourism is talking about.”

The Jebel Jais Flight London can be booked at https://zip-now.co/.

THE JEBEL JAIS FLIGHT LONDON KEY FACTS

Developed in partnership between the Ras Al Khaimah Tourism Development Authority, and Zip Now London, The Jebel Jais Flight London will see thrill seekers use the latest headsets to virtually transport themselves to the top of the world’s longest zipline in Ras al Khaimah, UAE: The Jebel Jais Flight from the Zip Now London launch tower.

Riding on a dedicated line with specially trained instructors, anyone riding The Jebel Jais Flight London, will first enjoy the original Zip Now London experience and will then ride for a second time whilst using the virtual reality headset when they will immerse themselves in the 360 degree views of the Jebel Jais Flight.

Tickets are available from £49 at www.zip-now.co

www.youtube.com/visitrasalkhaimah

https://twitter.com/raktourism

https://www.instagram.com/visitrasalkhaimah

#ZipNowLondon #JebelJaisFlightLondon #VisitRasAlKhaimah

JEBEL JAIS FLIGHT KEY FACTS

Located on Jebel Jais, the highest mountain in the UAE, Jebel Jais Flight is the world’s longest zipline at 2.83km long propelling adventure seekers at speeds between 120 and 150kph from a height of 1,683m above sea level.

Participants ride the line on special ‘superhero’ style horizontal harnesses with the longest flight itself taking between two and three minutes. Guests finish the bucket list flight on a stunning, glass-bottomed suspended landing platform where they are transferred to a second line to complete their journey.

Operated by Toro Verde UAE, one of the world’s leading adventure park operators, it has already has welcomed more than 10,000 adventure seeking riders from across the world in just five months since launch in February 2018 and has even hosted its first marriage proposal.

Offering stunning views across the Hajar mountain range, Jebel Jais boasts air temperatures as much as 10 degrees cooler than those at sea level making it a popular attraction in summer.

Explore the 360 views of the Jebel Jais Flight here.

www.jebeljais.ae

https://toroverdeuae.com

ZIP NOW LONDON KEY FACTS

Returning for its second year, Zip Now London is bigger, better and faster than ever, with participants soaring through the sky on a 225-metre zip wire taking in the sights of Parliament and the London Eye.

Extended to cater for three riders at a time, participants can also return to earth in style with a brand new ‘Mega Drop’ freefall experience to round off the adventure.

Londoners can also zip line into the sunset with Zip Now London will be open every day until early September from 12:00h until 20:00h.

Book at https://zip-now.co/

ZipNow London is located at:

Archbishop’s Park
Lambeth
London
SE1 7LF

Nearest Tubes: Lambeth North, Waterloo, Westminster

https://twitter.com/ZipNowEvents

https://www.facebook.com/ZipNowEvents

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For further information, please contact
Baillie Horwood/Emma Arthurs/Nicole Lovett/Joe Thomas
Rooster PR
T: +44 (0)20 3440 8930
E: [email protected]

About Ras Al Khaimah
One of the world’s fastest growing tourism destinations, Ras Al Khaimah boasts a rich culture and long-standing history dating back 7,000 years. The Emirate boasts an array of archaeological sites and breath-taking natural vistas, from golden sand beaches, awe-inspiring terracotta dunes and a green belt of date palms to Jebel Jais, the highest mountain in the UAE.

About Ras Al Khaimah Tourism Development Authority (RAKTDA)
The Ras Al Khaimah Tourism Development Authority (RAKTDA) was established in May 2011 under the government of Ras Al Khaimah. In order to achieve target growth of one million visitors by the end of 2018, the authority aims to develop the emirate’s tourism infrastructure and establish Ras Al Khaimah as a world-class destination for leisure and business travel, creating sustainable investment opportunities and enhancing the quality of life for its residents. In order to achieve its goals, the RAKTDA has a government mandate to license, regulate and monitor the emirate’s tourism and hospitality industry.

To learn more about Ras Al Khaimah, visit us at: