WOW Air Introduces Premium Seating and New 3-Tiered Ticketing System

WOW Air Introduces Premium Seating and New 3-Tiered Ticketing System
7th February 2017 James Brooke

WOW Air Introduces Premium Seating and New 3-Tiered Ticketing System

In Travel pr, Client News

New bundle packages and bigger seats announced.

Making transatlantic flying on a budget even more flexible, ultra low-cost airline WOW air has launched tiered travel bundles, offering flyers new seat and luggage options. For the first time WOW air is offering business seats and priority boarding, available from June 1st.

The new offering will allow travellers to upgrade from the current standard service and choose from three different bundles:

  • WOW Biz: From 156GBP* Personal item, carry-on bag, checked bag, seat reservation and cancellation protection. This package also includes priority boarding (available from March 1st), a complimentary hot meal and drink on board and a larger seat (subject to availability)
  • WOW Plus:From 79GBP* An economy seat, personal item (such as a purse, computer bag or small backpack), carry-on bag up to a maximum of 56x45x25cm/22x18x10in, plus a checked bag and cancellation protection.
  • WOW Basic:From 32 GBP* An economy seat and a personal item that must fit under the seat in front eg. a small backpack, pur­se or computer bag, up to a maximum of 42x32x25cm/17x13x10in

A new cabin of “Big Seats” will also be available in WOW air‘s Airbus A330 planes on long haul routes such as Los Angeles and San Francisco. With 37 inches of legroom, in contrast to airline‘s regular 30 inches, these roomier seats are specially designed with passenger comfort in mind and also boast a footrest.

Business class style seats will be available in other aircraft with XXL (35-37 inches) and XL (32-34 inches) seats on the fleet‘s Airbus A320 and A321 planes. Passengers will also be able to purchase larger seats as an add-on outside of the WOW Biz package, as well as fast track options.

Skuli Mogensen, founder and CEO of WOW air, said “We have worked hard to lower the price of airfares across the Atlantic to give more people the opportunity to travel.  Now we intend on lowering the prices for business by providing many of the same services for a much better price.“

* Prices available using promocode WOWSALE, valid for return trips from London Gatwick, Bristol and Edinburgh to any WOW air destination, taking place between February 10th and June 10th 2017. The code will remain valid for bookings made between now and midnight on 12 February 2017. This discount applies only on selected flights in the travel period and is subject to limited availability.

For further information, or to book flights visit


For further press information please contact:
Stuart Fyfe/Katie Raby/Rachel Sewell
Rooster PR
T:  +44 (0) 20 3440 8930
E: [email protected]

About WOW air
WOW air is Iceland’s ultra-low-cost transatlantic airline offering cheap fares, a modern fleet with the lowest emissions and the biggest smile; this is the WOW air promise to its valuable customers.

WOW air flies daily from London Gatwick to Reykjavik with twice-daily flights currently on Sunday, Monday and Thursday.

As of winter 2016, the airline will serve 30 destinations across Europe, North America and Canada, including London, Edinburgh, Bristol, Washington DC, Boston, San Francisco, Los Angeles, Montreal, Toronto and New York.

Created in November 2011 by Icelandic entrepreneur Skúli Mogensen, the purple airline flies with Airbus A320 aircrafts and Airbus A321/A330 models.

WOW air was ranked as the 7th best low-cost airline in Europe at the 2013, 2014 and 2015 Skytrax World Airline Awards and was the youngest airline in the top ten.

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