Rooster Expands B2B Clientele into Three New Sectors

Rooster Expands B2B Clientele into Three New Sectors
10th May 2021 James Brooke

Rooster Expands B2B Clientele into Three New Sectors

Rooster has won six competitive B2B client pitches spanning three sectors: construction, recruitment and hospitality. The independent agency’s versatility, dedication and ‘PR with a purpose’ mentality has driven client growth throughout the pandemic, resulting in an ongoing recruitment campaign.

New clients include Cadline’s DynamicAIM: a crucial asset management platform for building owners in response to learnings from the Grenfell Tower fire, DocMX: an Amazon Web Services partner supporting hospitality businesses to digitise operations and Dynamify: the plug-and-play order and payment app enabling food services to operate safely and cost-effectively.

Yasmine Triana, Head of PR at Rooster said: “The team has worked tirelessly to bed in these fantastic new clients and I am so proud of every individual for their determination as we navigate the challenging news agenda.”

“Every Rooster understands the critical role that we play in the survival and growth of our clients through the pandemic, particularly for clients that have never before engaged in PR activity. The new B2B clients that we’ve successfully secured each make a tangible difference in their industry, and we are humbled to have the opportunity to play a role within this.”

Richard Robertson, Business Development Director at Cadline said: “Rooster’s relevant industry experience first drew us to the agency but what stands out for us is the professionalism, proactiveness and good nature. We have a brilliant relationship with the team, who know how to gee us up and ask pressing questions when they need to be asked, and we are consistently impressed with the results.”

Rooster works across B2B, consumer and lifestyle industries, delivering creative and strategic PR and social campaigns.

Rooster is actively recruiting for Account Executive roles to support further client wins, yet to be announced, and prospective future clients.

Find out more about Rooster’s work and team at:


For further press information, please contact:
Yasmine Triana | James Brooke
Rooster. We are pr.®
T: +44 (0)20 3440 8934
E: [email protected]

About Rooster. We are pr.®
Rooster is one of the UK’s leading independent PR agencies servicing clients across b2b and b2c sectors. Founded in 1999 by Henry Hemming, Rooster is focused on results-driven communications that deliver against clients’ business objectives. Managing Director James Brooke heads up the team of over 20 genuine, straight-talking and creative communications experts.

Rooster clients span the lifestyle, consumer product, business management and travel sectors including Tempur UK, Vastint UK, ECA International, Cadline, Flight Centre and Atmosphere Hotels & Resorts. Rooster’s newly launched sustainability PR service provides expert guidance and strategy for businesses wishing to better communicate how they are positively impacting our increasingly fragile world.

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