ATPI Sports Travel renamed Travel Supplier for NOC*NSF, bolstering its international sports travel portfolio.
ATPI Sports Travel, the specialised division of leading global travel and events management company, ATPI Group, has been selected as the Travel Supplier for the Netherlands Olympic Committee (NOC*NSF). This officially renews the long-standing partnership, which has been in place for over 20 years.
Under the renewed partnership, ATPI Sports Travel will be responsible for all travel arrangements related to TeamNL, including individual sports, corporate travel and full logistical support for deployments in the lead-up to and during both the 2026 Winter Olympics Games in Milan and the 2028 Olympic Games in Los Angeles. This also includes the transportation of designated sporting equipment.
By bringing together innovative travel technology with an expert team skilled in coordinating efficient and seamless international journeys, ATPI Sports Travel will play a key role in supporting TeamNL’s performance over the next three years.
Hanneke van den Pol, Team Lead Games Operations at NOC*NSF, is looking forward to the renewed partnership: “We are pleased with the renewed partnership with ATPI and look forward to working together in the areas of accommodations, travel, and events. It feels reassuring to join forces again to ensure that TeamNL’s delegations to all multi-sport events are facilitated in the best possible way for our athletes and staff.”
With almost 30 years of experience working alongside high-profile athletes, international sports teams, organising committees and federations, ATPI Sports Travel brings a wealth of knowledge and elite sporting travel expertise to major sports events across the world every year. From the Olympic Games, FIFA World Cup and The Rugby World Cup to The Ocean Race, the company has built an acclaimed reputation in the sports travel sector for its bespoke solutions and around-the-clock support.
Helen van Berkel, Managing Director at ATPI Sports Travel Benelux, added: “We have a long and rich history of working with world-class athletes, global sporting federations, professional teams and major sporting event organisers across the globe – none more so than the NOC*NSF, where we proudly served as a trusted partner to TeamNL for over 20 years.
“To be chosen once again as its Travel Supplier is a huge testament to our expert team and innovative approach to managing the complex needs of the sector. Not only does this partnership strengthen our global sports travel portfolio, but it also highlights the confidence our clients place in our first-class expertise.”
Comprising of over 100 offices worldwide, ATPI Sports Travel is part of the wider ATPI Group, a global leader in travel management for corporate, marine and energy businesses, sports and corporate event management, united by the aim to truly connect and deliver what really matters to every single customer.
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About ATPI
ATPI is a global leader in travel and event management, renowned for delivering innovative and highly tailored solutions across various industries, including corporate, marine, energy, sports, and group travel as well as event management services. Founded in 2002 and headquartered in Manchester, UK, ATPI employs approximately 2,500 people and has an operations network that spans across 100+ locations on six continents. Their robust global footprint, combined with deep local expertise, allows them to meet the unique and complex needs of a diverse clientele.
In September 2025, ATPI was acquired by longstanding partner Direct Travel to create a Travel Management Powerhouse.
About Direct Travel, Inc.
Direct Travel is one of the world’s largest travel management companies, focused on delivering exceptional, groundbreaking solutions to every client and traveler. With a long history of proven market expertise, we blend advanced technology, superior service, and expert insights to drive tangible value and meaningful savings—offering solutions across Corporate Travel, Leisure Travel, and Meetings & Events.
Through Avenir, our next-generation platform developed with leading technology partners, we provide the industry’s broadest inventory and a modern, real-time shopping experience that empowers travelers and simplifies program management. What truly sets us apart is the human care behind the technology: an experienced, passionate team dedicated to anticipating needs and delivering exceptional service at every step.
For more information, visit www.dt.com.
