The brand-new website saw a 90% increase in traffic in its first week, as Brits seek the best travel deals.
Today marks the official launch of Holiday Exclusives, following a six figure investment in the rebrand of one of the UK’s most successful and growing holiday deals providers, HotelExclusives.com, with a brand new website.
Founded in 2012 by Chris Orrell, what was then Hotel Exclusives began by offering UK hotel deals, which steadily grew to amass a customer membership base of 1.3million Brits seeking the best offers around. As the company expanded, so did its partnership base, and following a management buyout in 2016 the company began offering overseas holiday deals with the likes of TUI, Jet2 Holidays & Teletext Holidays, amongst others.
Chris Orrell, CEO and Founder of newly-branded Holiday Exclusives, said: “In 2019 we decided after many years of successful growth as a holiday deals-based marketing platform to rebrand, in order to better reflect our extensive UK and overseas holiday deals. It also felt to be a natural next step, as many of our trade partners already referred to us as Holiday Exclusives, due to our offering.
The team have worked incredibly hard to make this happen, during what has been an incredibly tough time for the global travel industry. The period of lockdown enabled us to focus solely on the rebrand and developing our new website.”
Orrell continues: “We believe travel will bounce back and this investment in our platform’s features will give the UK travel trade a great channel to reach holiday bookers across the UK and generate solid enquiries, which will help them succeed and recover from a tough year. Since soft-launching the website to members last week, we’ve seen a 90% increase in site traffic, and while it’s been fantastic seeing so many Brits searching for UK staycations via the website this summer, it’s great to see overseas searches increase for next year.”
The new desktop and mobile sites incorporate cutting edge technology to help travellers quickly find and compare holiday deals from trusted partners and tour operators. Holiday Exclusives has ensured that the new website is an invaluable channel that showcases a vast variety of holiday types, in a way that each and every travel company, whether big or small, can use to connect with, and meet the demands of discerning travellers.
New features to the website include Exclusive 21, showcasing all different sizes of travel operators with a range of options to generate engagement and enquiries.
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For further press information, please contact:
Arabella Halfhide
Rooster PR
T: +44 (0) 20 3440 8930
E: [email protected]
About Holiday Exclusives / HolidayExclusives.com
Holiday Exclusives, formerly Hotel Exclusives, was founded in 2016 by CEO and Founder Chris Orrell. The UK-based travel deals website offers its 1.3million members access to the best UK and overseas travel deals around, provided by trusted tour operators, both big and small.
For more information visit: http://holidayexclusives.com/
