Award-winning integrated PR & communications for ambitious brands. Award-winning integrated PR & communications for ambitious brands. Award-winning integrated PR & communications for ambitious brands. Award-winning integrated PR & communications for ambitious brands. Award-winning integrated PR & communications for ambitious brands. Award-winning integrated PR & communications for ambitious brands. Award-winning integrated PR & communications for ambitious brands.

Ho Ho Holidays – Brits’ Christmas Day Booking Habits Revealed

Ho Ho Holidays – Brits’ Christmas Day Booking Habits Revealed
21 January 2020 Samantha Anderson

The first holiday searched at 00:00:05 on Christmas morning.

dealchecker, the trusted holiday price comparison website, reveals more Brits than ever were already planning their next getaway during the hustle and bustle of Christmas day.

Forget dreaming of a white Christmas, while peeling potatoes, unwrapping gifts and finding batteries for the latest Christmas presents, dealchecker spotted a 250% year on year increase* in people searching for its top three destinations on the 25th December.

This year, searches to Santorini, Zanzibar and New York were the most popular on Christmas Day, as Brits look for bargain deals to famously luxe locations. The usual European staple of the Canary Islands was instead knocked from the podium, alongside Cape Verde, both 2018’s top choices, while New York held its place in dealchecker’s most popular searches as a firm festive favourite.

As an antidote to the Christmas rush, a quarter of Brits (25%) searching for holidays on Christmas day were looking for all-inclusive holidays for a relaxing, worry-free escape (and no stressful cooking.)

In fact, while the majority of the UK were tucked up in bed and waiting for Santa to arrive, dealchecker spotted one eager traveller from Birmingham, who’d already had enough of the festive frenzy, searching for flights to Algeria at 5 seconds past midnight.

dealchecker’s Travel Expert, Rosie Panter said “If there’s one thing us Brits love more than Christmas, it’s a holiday! With the festive season causing so much unnecessary stress, it’s understandable that Brits are turning their thoughts on Christmas Day to their next break away, to enjoy rest and relaxation with a spot of winter sun?”

Meanwhile, well-prepared holiday makers avoiding the stress of Christmas at home this year searching for far-flung destinations with plenty of sun, with Bangkok, Goa, New York, Montego Bay and Manilla the most popular Christmas getaway locations in 2019. Most Brits (30%) spending Christmas abroad who searched with dealchecker jetted-off on 23rd December and holidayed for seven days, preferring to travel with a loved one, rather than with children.

-Ends-

Notes to editors

* % increase based on number of searches for dealchecker’s top three destinations on Christmas day, year on year.

For further press information, please contact:
Arabella Halfhide | Hannah Carlisle | James Brooke
Rooster PR
T: +44 (0) 20 3440 8930
E: [email protected]

About dealchecker
Founded in 2005, dealchecker is a UK-based travel comparison website, which enables customers to compare flight, holiday, hotel, cruise and car hire prices, alongside reliable and unbiased money-saving deals. For more information, visit www.dealchecker.co.uk