Launching the Caribbean island's global ambassador programme with Mel B.
Growing room nights by 511% YoY and doubling visitor numbers.
Integrated marketing campaign targeting the LGBTQ+ community.
Creating an award-winning world first AR/VR zipline.
Driving sales of holidays by putting kids in charge.
Bringing a taste of Florida to the Big Feastival.
Reaching a captive audience of 40,000 Headmasters' clients.
Launching the cruise line’s second Lady-of-the-Sea, Ambition.
Driving consumer coverage for a b2b travel business.
A stellar year in the media for the Caribbean island destination.