WOW air Launches Free Mobile App

WOW air Launches Free Mobile App
11th July 2016 James Brooke

WOW air Launches Free Mobile App

New app for Apple iOS and Android to speed up booking and check in process.

WOW air, Iceland’s ultra-low-cost transatlantic airline, has unveiled a new mobile app allowing customers to book flights, manage bookings, add services, track details live & check-in and more.

Launched this month, the new app for both Apple iOS and Android, is available to download worldwide, operating a user-friendly interface and WOW air’s characteristic bright purple colour scheme, to ensure a seamless flight process for existing and future guests.

Prospective travellers can now search for and book cheap WOW air flights with just a few taps and swipes on their mobile phone, securing fares from as little as £39¹ (LGW-KEF) to over 29 destinations across Europe and North America.

Guests already booked on a flight can manage their booking and have easy access to all travel documents through the app, allowing them to change flights, add seats & bags, pre-order meals and also get direct links to other services such as hotel booking and car rental. Most notably, guests are also now able to check-in using their phone, significantly reducing waiting time at the airport, as well as monitor the latest arrival & departure information for WOW air flights in real time using the in-app flight tracker.

Engilbert Hafsteinsson, VP Sales and Marketing at WOW air, said: “We’re very excited about the launch of our app, as it reinforces our identity as a progressive, modern airline. By giving customers their own personal flight ‘apptendant’ we hope to ease the travelling process from home to destination and improve guest experience further to ensure happy flyers on our planes!”


¹ Based on lowest one way fare including taxes and charges booked on Restrictions and booking/baggage fees may apply.

Notes to editors:
Find out more about the app at

For further press information please contact:
Rooster PR
Stuart Fyfe/Katie Raby/Rachel Sewell
T: +44 (0)20 3440 8930
E: [email protected]

About WOW air
WOW air is the only ultra-low-cost transatlantic airline offering the cheap fares, a modern fleet with the lowest emissions and the biggest smile; this is the WOW air promise to its valuable customers.

WOW air flies daily from London Gatwick to Reykjavik with twice-daily flights currently on Sunday, Monday and Thursday.

As of summer 2016, the airline will serve 30 destinations across Europe and North America including London, Edinburgh, Bristol, Washington DC, San Francisco, Los Angeles, Montreal, Toronto and Boston.

Created in November 2011 by Icelandic entrepreneur Skúli Mogensen, the purple airline flies with Airbus A320 aircrafts and Airbus A321/A330 models.

WOW air was ranked as the 7th best low-cost airline in Europe at the 2013, 2014 and 2015 Skytrax World Airline Awards and was the youngest airline in the top ten.

For more information: