Rooster is delighted to announce its appointment by the Foreign Airlines Association (FAA), the UK’s leading networking association for foreign airline executives.
Celebrating its 70th anniversary next year, FAA UK is the world’s longest established association of its kind, offering members the opportunity to meet likeminded airline representatives, promote their airline, discuss matters of mutual interest and share expertise and best practice via regular networking events throughout the year.
The FAA adds value to every member by exposing them to the expertise and guidance of some of the industry’s leading authorities at their events, offering talks on a wide range of topics relating to the successful management and marketing of an airline in the UK.
Rooster’s brief is to devise and implement a strategic travel trade campaign focusing on raising the profile of the association and its spokespeople, driving awareness of the benefits of FAA membership, and supporting and publicising the FAA’s imminent brand relaunch and its 70th anniversary celebrations next autumn.
Colin Stewart, FAA chairman, says: “With the FAA undergoing a considerable refresh and facelift ahead of its 70th birthday next year, this is the perfect occasion to get a PR agency on board to help communicate our more up-to-date brand and mission.”
“Rooster has already demonstrated understanding, insight and vision and with their help, we look forward to building upon our strong reputation in the industry in order to ensure non-UK airline representatives continue to have a voice in the UK and find practical and tested solutions among a network of skilled and likeminded peers.”
James Brooke, managing director at Rooster PR says: “The FAA is invaluable for foreign airline professionals in the UK, providing a solid support network, access to expertise and close ties to the influential Board of Airline Representatives in the UK (BAR UK). Although the association facilitates a platform to foster the collective voice of the airline industry, it has in recent years lacked a clear voice of its own. We’re looking forward to helping the FAA recover that voice and to creating a buzz about the benefits and the practical solutions it affords its members.”
For more information or to become an FAA member, visit www.foreignairlines.co.uk or call the team on +44 (0)20 7874 1006.
Notes to editors:
Rooster PR will coordinate comment, interview and profile opportunities for FAA Chairman, Colin Stewart.
Follow FAA: @FAA_UK
For further press information, please contact:
Julie Aguilera/James Brooke
T: +44 (0)20 3440 8930
About the FAA:
The Foreign Airlines Association (FAA) is the UK’s leading networking association for foreign airline executives.
With almost 70 years of experience, FAA UK is the world’s longest established association of its kind, facilitating the exchange of expertise and best practice among the foreign airline community in the UK via regular networking events.
It provides the perfect platform for members to promote their airline, meet likeminded airline executives and discuss matters of mutual interest in a non-competitive, professional yet informal environment.
The FAA adds value to every member by exposing them to the expertise and guidance of some of the industry’s leading authorities, offering talks on a wide range of topics relating to the successful management and marketing of an airline in the UK.
Matters discussed at FAA networking events often result in concerns and recommendations being presented to the Board of Airline Representatives in the UK (BAR UK) for further consideration and can be instrumental in influencing commercial decisions affecting all airlines with a presence in the country.
The strong relationship that the FAA has fostered with BAR UK throughout the past decades is an important conduit for members and one that considerably enhances any FAA membership.
FAA’s ultimate goal is to ensure members are given the opportunity to share ideas, views, recommendations, challenges and concerns in a friendly environment in order to help them find practical and tested solutions among a support network of skilled and likeminded peers.
The FAA celebrates its 70th anniversary on 30 October 2016.